Helping athletes rebrand post-career


Keynote Speaker




As a former athlete that lost my identity after sports, it’s my assignment to help 1,000,000 current and former athletes prepare for their final season of their collegiate or professional playing days.

It might not go as you planned, that doesn’t mean it’s not going as planned!

JayCee with Crowd-small.jpeg



A best-selling author, host, speaker and athlete transition coach, JayCee Ruffin has proven that she still belongs in the game. While her journey from the starting line up to the main stage has an unconventional story, her first love was Basketball. Using the skills, hardwork and drive she developed as a record setting 3p shooter, point-guard and team captain, she easily found a compelling way to relate to today's leaders and student-athletes unlike any female speaker, host and coach to-date.

JayCee with Mic Final-resized.jpeg

JayCee has shared her message, hosted & collaborated with:




Known as the ULTIMATE FEMALE HOST, JayCee commands the attention of audiences in the sports and entertainment industry; leaving them with lasting impressions and memorable energy and powerful testimonials.

Keynote Speaking

After defeating 10 years of PTSD (Post Traumatic Sports Disorder), JayCee has made it her mission to help current and former athletes find themselves after the game of sports is over and the game of life takes over. 


44% of former athletes suffer from depression and feel they have no purpose when their sports career ends.  JayCee has created PBS University a mentorship program for former athletes after the game.

Testimonial Background-resized.jpeg


“JayCee was AMAZING! Her speech was relatable to our high school students, parents, and advisors! EVERYONE was motivated after hearing JayCee.”

—Gavette Richardson Duncan

PGCAC Delta Sigma Theta Sorority, Inc. 

Advisor, Delta Gems


Book JayCee Today! 

You’re in the right place and have found the right person for your next event. I would love to work with you, so let's make it happen.